Frequently Asked Questions

  • FirstLine CX designs, builds, and operates modern Customer Support & CX operating systems for startups and scale-ups.

    Our services are delivered through structured programs, depending on your stage and needs:

    • CX Readiness Program
      For early-stage teams that need clarity and control. We audit your current setup, define roles, processes, KPIs, and install the foundations of a scalable support system.

    • CX Bootstrap Program
      For teams without a formal CS Ops function. We build your end-to-end support operating system, workflows, playbooks, metrics, dashboards, and AI usage, so support runs consistently without founder dependency.

    • CX Elevation Program
      For Series A–B teams with an existing CS function. We optimize performance, connect support data to retention and product decisions, and turn CX into a strategic growth and intelligence engine.

    • CS Ops Continuity Program
      Ongoing ownership of your CX system after setup. We maintain, optimize, and evolve your support operations to prevent regression as the company grows.

    • Additional CX/CS services.

  • Getting started is simple.

    1. Book a short Intro Call
      We review your current support setup, tools, and challenges to understand where you are today.

    2. Get a clear recommendation
      Based on your stage, volume, and goals, we recommend the right program—Readiness, Bootstrap, Elevation, or Continuity.

    3. Start with a defined scope
      Every engagement begins with a clear plan, timelines, and outcomes. No open-ended consulting or surprises.

    You don’t need to prepare complex documentation in advance.
    If there’s a fit, we move forward. If not, you’ll still leave with clarity and next steps.

  • FirstLine CX gives you senior CS Ops leadership without the overhead, risk, or ramp-up time of a full-time executive hire.

    The difference comes down to focus and speed:

    • Immediate impact
      We start with systems, not headcount. No onboarding period, internal politics, or learning curve.

    • Operator, not manager
      We design and implement the CX operating system ourselves, processes, metrics, dashboards, AI usage, rather than delegating and waiting.

    • Stage-appropriate execution
      Early and growth-stage teams often don’t need a full-time VP yet. They need structure, clarity, and visibility first.

    • Lower cost, lower risk
      You avoid a six-figure salary, long-term commitment, and the risk of a mis-hire before the system is ready.

    • Built to scale past us
      Our work is documented, measurable, and transferable—so when you do hire a VP or Head of CS, they inherit a functioning system, not chaos.

    And if you decide to continue your journey with us, we`ll be delighted.

  • The best way to get in touch is to book a call directly through our website.
    This ensures we can review your context and come prepared.

    If you have a general question, you can also reach us via email or the contact form on the site.

    Or book a call here.

  • FirstLine CX works on program-based pricing, not hourly rates.

    Each program has a fixed monthly fee with a clearly defined scope, timeline, and outcomes, typically over a 90-day engagement. This keeps expectations clear and avoids open-ended consulting.

    You can learn more about pricing here.

  • Working with FirstLine CX is structured, transparent, and hands-on.

    We operate as an embedded CS Ops partner, not an external consultant. That means:

    • Clear structure from day one
      Every engagement starts with defined goals, scope, timelines, and ownership. You always know what’s happening and why.

    • Senior-level execution
      We don’t just advise, we design, build, and implement the system alongside your team.

    • Calm, focused collaboration
      No chaos, no over-meetings. Decisions are grounded in data, not opinions.

    • Leadership-ready visibility
      You get dashboards, metrics, and insights that leadership can actually use to make decisions.

    • Built for independence
      Everything is documented and transferable, so your team isn’t dependent on us long-term.